Businesses continuously seek to optimize their products to increase conversions without taking unnecessary risks. The challenge is that you are NOT the user of your product and therefore, cannot genuinely foresee how users will interact with it. In this Jolt, you will learn the basics of A/B Testing - a method for comparing two or more versions of a web page or app against each other to determine which one performs better. Join this Jolt to gain a simple yet powerful experimental tool that enables you to target maximum results with minimal resources.

This Jolt is for people in Product, Marketing, Community, Operations, and entrepreneurs--anyone who is building a startup or working in one and wants to understand how this economic machine works. At the end of this workshop, you will be familiar with the technical accounting concepts that guide and drive the company's strategy.

In this workshop, you will learn how to automate manual processes efficiently with Zapier (a tool for automating processes). You will practice defining, planning, and implementing robust automation processes that will save you time & money. At the end of this Jolt, you will gain the tools to turn daunting manual tasks into effortless automated processes.

Standard economics assumes that we are rational, but fail to acknowledge that we are far less rational when making decisions. In this Jolt, you'll learn common consumer biases as well as smart Marketing techniques to exploit them. Use these techniques to gain a definite advantage when creating your brand's messaging and customer journey. At the end of this Jolt, you'll be able to evaluate how customers may respond to your marketing strategy and adapt it to meet their irrational yet systematic behavior.

LinkedIn is the world's largest and only real B2B network, comprising 450M+ pros you can filter through, reach out to, and sell to. Email is... Well, everyone uses emails--but how do you formulate them right? In this Jolt, you will learn powerful tactics to reach the exact people and titles you seek and how to write (with A/B testing, of course) the best succinct email to get clients on board!

The business model canvas helps you understand your business model in a structured way. It outlines the nine segments which form the building blocks for the business model in a one-page visual chart. In this Jolt, you'll learn how to use the canvas to brainstorm and then focus on your business model, segment by segment. Using this canvas will enable you to gain insights about your customers, what value propositions are offered through what channels, and how your company makes a profit.

Personalization is all about tailoring a product to specific consumer needs. The more precise it is, the greater the chance consumers won't accept living without it! In this workshop, you will put yourself in the shoes of your consumers. You will learn techniques to best define personas that truly represent the segments of the target audience. By the end of this workshop, you'll be able to incorporate the personas method to your marketing strategy and experience how it can improve all touchpoints with your consumers.

In this Jolt, you will learn a framework that will enable your business to truly understand what customers want without relying on guessing or losing too much money in the process. You will go through each step of the framework and practice it.

Quick wins that can help you improve the customer experience you offer in your role or organization.

In this Jolt, you will walk through the different use cases of LinkedIn, break down the elements of the member profile, and gain best practices to help you achieve your goals on the platform. At the end of this Jolt, you will be able to tell your professional story in a compelling manner and tailor it to your career path.

Personal branding is all about creating opportunities. The thing is, you have to build and maintain your brand to get to them. So, how do you talk about yourself online with confidence (but without sounding salesy)? And, how do you share content effectively without spending too much time on it every day? In this Jolt, you'll discover a strategy for improving your personal brand online. First, you'll assess how you are currently perceived online. Then, we’ll discuss five tactics for maximizing and recycling content that you already have. Finally, you'll learn to analyze the effectiveness of your efforts and determine what it takes to bring your brand to the next level.

A recent Forbes study showed that retaining an existing customer is up to EIGHT TIMES CHEAPER than acquiring a new one! The key to successful retention is to create a customer experience that is innovative, technological, and, most importantly - human. In this Jolt, you'll learn small tactics that can improve your customer experience significantly. You'll understand how Customer Journey Mapping works and analyze relevant examples, and discuss quick wins to refine communication, boost engagement, and give customers that unexpected WOW effect.

The most successful entrepreneurs and business leaders listen more than they talk and ask great questions to uncover business opportunities that others have overlooked. This exclusive Jolt workshop will teach you proven questioning techniques that will give you the upper hand in almost any business scenario by providing you with the intel you need to succeed.

Design Thinking is a powerful process which aims to understand users, challenge assumptions, redefine problems, and create innovative solutions to test. In this mini-course, made of two workshops, you will learn and practice the full Design Thinking framework - from empathy-building and ideation to prototyping and testing. At the end of this mini-course, you will be able to capture the mindset and needs of your customers, paint a picture of the opportunities, and test your solutions with quick, low-fidelity experiments.

A SWOT Analysis is a simple, yet powerful tool for developing business strategy. It forces you to look at your business' strengths, weaknesses, opportunities, and threats - and come up with a solid plan for growing your business.

We use email and instant messaging (IM) non-stop. Yet, we scarcely stop and think if we are doing it right. Lack of clarity, information overload, and poor structure decrease our chances of getting the response we need and increase the chances of our message getting lost in someone's inbox.

This class will give a brief about the CS role, what are the responsebilites of it and what are the diffrences between verticals and compnaies in the market, we would also talk about the basic terminology that is required for the remaining of this course.

When a sales deal is closed is when Customer Success Managers (CSMs) enter the picture. In this class, we will cover the stages of the customer lifecycle, from onboarding to renewal to advocacy, and the importance of each stage for customer retention.

In this Jolt, you'll learn small tactics that can improve your customer experience significantly. You'll understand how Customer Journey Mapping works and analyze relevant examples, and discuss quick wins to refine communication, boost engagement, and give customers that unexpected WOW effect.

This workshop will provide an easy step by step process for effective prospecting and will demonstrate a few simple steps to create and effectively manage prospect lists.

Today we need to be more sophisticated to get our customer to click the link to send us an email, schedule a meeting with us or be willing to join our Zoom Meeting. These interactions are easy to set up, they are meaningful and uses the customer cooperation. Why do we need it? how to optimize it? and how to write the best copy. This is what this Jolt is about

Two models for Lead qualification and nurturing leads

In your future job as SDRs/BDRs you will land in a high tech sales department where the pipeline is a central tool to manage deals. This workshop will show you all of the different aspects uses of pipelines in sales departments

From phone calls, video meetings, emails and social media, sales communication has the same principles, and this is what this Jolt is about